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      <image:title>Home - Communications sharpened by data</image:title>
      <image:caption>Data underpins our digital world and lives. But the communications and PR world remains largely in analogue, overlooking its huge potential. We are a data-savvy strategic consultancy that takes a smart, creative approach to unearthing data that drives great communications and PR. We help you - ambitious teams and progressive leaders - see hidden insights. And we guide you on how best to use these; to assess audiences, shape strategies and catalyse campaigns that deliver business outcomes.</image:caption>
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      <image:title>About - We use data to help you shape and shake a digital world</image:title>
      <image:caption>Whetstone Communications is a consultancy founded by Alex Waddington, a communications, PR and external affairs professional with over two decades of experience. Operating in a digital society, we bring a creative, data-savvy, curiosity-driven, entrepeneurial approach to communicatons planning, strategy and tactics. We’re data enthusiasts who love to get hands-on with data science tools and analysis, bringing a refreshing insight-driven approach to PR and comms.</image:caption>
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